OLJ Task- Libraries using Social Media comparison

This task asks for a comparison of how three libraries use social media to support their goals.

I have chosen 3 diverse libraries which all use social media to meet the needs of their clients or users:

1. School library- Scotch College

2. Public council library- Brisbane City Council Libraries

3. University library- CSU

Scotch College library

Brisbane City Council Libraries

CSU Library

Blogs

Uses blog to publish news and opinions about literature Blog used for announcements. literature reviews and interesting articles

Twitter

Twitter used for announcements, links to interesting websites and poses literary questions Twitter for announcements, links and interesting articles links

Facebook

Facebook page for Scotch College Breakfast series. Provides notifications and announcements as well as forum for feedback Facebook page to provide notifications of events and issue related links Facebook page for announcements, events and interesting links. Includes archival photos of CSU events.

RSS Feeds

YouTube

Embeds youtube clips for book trailers in blog YouTube clips in Twitter

1. School library- Scotch College

scotch college blogscotch college FB

2. Public council library- Brisbane City Council Libraries

BCC library 2 BCC library 1

3. University library- CSU

CSU library

Reflection- Reasons why Libraries should be on social media

While it must be remembered that each of these libraries focuses on diverse user groups, each one has utilised some applications in social media. Social media can be used effectively to support services and inspire learning and reading, especially in a school library setting.

1. Timely announcements- using Twitter and Facebook to announce and promote events, book releases, service disruptions, change in opening hours etc.

2. Promoting reading- Blogs can be used effectively as a community to post ideas, questions, feedbacks, opinions, articles and podcasts about literature. Blogs become a collection point for many areas. Similarly, Facebook and Twitter can do the same. It is important to know your user base and provide access to whatever social media platform works best for them. Be aware what suits the purpose or function and be aware of what most people use.

3. Interesting related links- Blogs, Facebook and Twitter can all be used effectively to provide links top other social media and websites that relate to libraries, learning, research, skill development etc.

4. Feedback- social media provides an opportunity to get feedback from users. Libraries need to provide an effective service that promotes further library use. Social media provides that forum.

References

Scotch College-

Scotch Library and Information Centre. (n.d.). Retrieved from http://library.scotch.vic.edu.au/website/

The Portal. (n.d.). Retrieved from http://library.scotch.vic.edu.au/blog/

Scotch College Breakfast series. (n.d.). Retrieved from https://www.facebook.com/breakfastseries?ref=ts

Brisbane City Council Libraries-

Brisbane City Council Libraries. (n.d.). Retrieved from http://www.brisbane.qld.gov.au/facilities-recreation/libraries/index.htm

Charles Sturt University Library-

Charles Sturt University: Division of Library Services. (n.d.). Retrieved from http://www.csu.edu.au/division/library

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s